Cinch-It by Petnique is a new innovative adjustable collar that allows to to Cinch-It to your dog or pet neck size for a perfect fit. With cinch-it dog collars you can adjust in 4mm increments resulting in the perfect fit for your pet….not too loose and not too tight. The new cinch-it pet collar is designed to be a quality, durable, easy-to-use alternative to the standard pet collar while offering considerably more advantages. The Petnique cinch-it collar is made from 100% non-toxic materials and is completely waterproof.